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Musings on storytelling, public relations & running a successful solo business
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What’s Effective vs. What’s New?
When it comes to writing and marketing communications, It’s easy to keep chasing after the thrill of the new. Don’t let that get in the way of telling a good story.
Nonprofit Spotlight: New Director of Glennan Center for Geriatrics and Gerontology
For the new director of the Glennan Center for Geriatrics and Gerontology at Eastern Virginia Medical School, being part of a supportive community is vital. Dr. Marissa Galicia-Castillo grew up in Norfolk and stayed in Hampton Roads to establish a distinguished career.
Nonprofit Spotlight: LGBT Life Center Responds to Pandemic with Community Foundation Support
Born more than three decades ago out of the HIV crisis, LGBT Life Center found itself adapting this year to help people through another pandemic, COVID-19. I had the privilege of interviewing the folks who do such outstanding work for LGBT Life Center and writing a story for the fall/winter 2020 issue of the Hampton Roads Community Foundation’s Good Tidings newsletter.
Nonprofit Spotlight: Foundations Team to Enhance Chesapeake Bay Oyster Restoration
Like many drivers, Jackie Shannon knows the frustration of being stuck in traffic at the Hampton Roads Bridge-Tunnel. Her precious cargo? Baby oysters. A new floating oyster restoration facility will streamline the process and lead to more oysters and cleaner rivers that flow to the Chesapeake Bay. The Hampton Roads Community Foundation gave Chesapeake Bay Foundation a grant for the project.
Nonprofit Spotlight: Meeting Thomas as Students Provide Healthcare to People in Need
Thomas Stokes was a friendly, open guy with a warm smile. He lacked health insurance, was on disability and had been homeless for three years. He was grateful for the med students providing free healthcare to people in need through Street Health, part of EVMS’s Community Engaged Learning program.